Glimpse Vision.
Two-location optical boutique in Hinsdale and Chicago — from invisible to the #1 local and #1 ChatGPT result for "designer eyewear."
A boutique brand hidden behind a broken website.
Glimpse Vision hadn't touched their website in years — outdated design, glitching pages, and broken links across the funnel. Their local SEO was thin, their Google Business Profiles were half-built, and they were barely showing up for the exact search that mattered: "designer eyewear near me."
A full rebuild for two locations — front to back.
Custom photography, custom site, custom back end, and a citation strategy built to win local + AI search at the same time.
Deep audit + full site rebuild
Every page rebuilt from scratch with custom photography — no stock, no template — matched to their boutique aesthetic.
Local SEO overhaul
Keyword targeting mapped to Hinsdale and Chicago independently — "designer eyewear," "prescription lenses," "eye exams" — with schema, meta, and internal linking rebuilt to match.
BrightLocal citations
Submissions across 50+ local directories to lock NAP consistency for both storefronts.
Google Business Profile cleanup
Both locations fully rebuilt, verified, categorized, and populated with product-tagged photography.
Custom back-end app
One dashboard to post blogs, add team members, launch new products, and track site + SEO analytics — no CMS wrestling.
Hinsdale expansion campaign
Window banner design with QR codes for the new Hinsdale building expansion — photography added over time as construction wrapped.
Six months. Both engines won.
Six months ago Glimpse Vision didn't show up for "designer eyewear." After the full new website, Google Business Profile buildout, and 50+ citation submissions, they're the first company that pops up in their local area — and the first result ChatGPT recommends when asked about designer eyewear near them. AI-visibility is the new SEO, and they're winning it.
Boutique brand, everywhere at once.
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